AI travel platform
HeySeorak
The tech engine that draws international travelers into the region.
HeySeorak is an AI travel platform for foreign independent travelers (FIT) exploring Korea outside the capital region. Travelers get a multilingual AI guide, menu translation, and QR services for free; local small businesses get QR displays and menu translation at no cost.
Technology · Data
We build conversion, not information
The real problem we solve isn't a simple 'lack of information.' A foreigner searches, finds a shop, then turns away at the door because they can't read the menu or can't place an order: a conversion drop-off. HeySeorak isn't a service that shows more information; it's the conversion infrastructure that stops the drop-off and connects search to a real visit and purchase.
A data asset rivals can't copy
Along the way, foreign-tourist behavior data piles up: menu views, QR scans, movement paths. Over time it becomes an asset latecomers can't replicate, and we feed it back as insight reports for local governments, duty-free operators, transport, and lodging businesses.
Business model
Free for travelers and small businesses; revenue comes from three places.
Its role in mindtouch
The gateway and the data engine of the ecosystem. It draws foreign travelers into the region and records their behavior as data, laying the foundation the other two ventures run on.
Have a project in mind?
Municipal and corporate partnerships, AX consulting and workflow automation, workations, local projects. Let's talk.