A Tourism Intelligence Studio
Conversion infrastructure for foreign travelers, built in Gangwon
mindtouch started in Yangyang, Gangwon in 2020. We use technology to solve the drop-off (a traveler finds a shop online, then turns away at the door) and run a local ecosystem that connects the people who stay with local commerce.
Three ventures, one ecosystem
Technology draws people in, people keep them here, and local commerce turns the stay into value. The data all three produce flows back to the first, making the ecosystem smarter.
History
Five years since our 2020 founding, a journey that began with running the HINOMAD community has converged on a single point: conversion infrastructure for foreign independent travelers.
2020
mindtouch Inc. founded
Incorporated as a one-person company in Yangyang, Gangwon, working at the intersection of AI, tourism, and local.
2021
Remote mental-health app (early exit)
Ran a pilot with Sokcho City, secured solid usage data, then exited fast: a first validation of a local-government, data-driven business model.
2021
HINOMAD community launched
Started running a digital-nomad community in Korea, alongside field research in overseas nomad hubs like Bali, Chiang Mai, Lisbon, and Madeira.
2021-26
16 workations across Gangwon
A workation series across Yangyang, Sokcho, Yeongwol, Pyeongchang, and Gangneung, with visiting experts and brands as program partners. Ran the East Valley young-founders community in parallel.
2026
HeySeorak beta launch
AI guide + QR display beta for shops in Sokcho and Yangyang. Foreign-visitor behavior data (menu views, QR scans) starts accumulating.
2026
Selected as a Gangwon Tourism Venture · Phase 1 pilot
Direction locked: conversion infrastructure plus a data business. A revenue pilot is underway, focused on Sokcho.
The Person Behind
The person behind
Vincent Cho
조승래
mindtouch CEO · HINOMAD lead
9 years in finance, 9 years in AI, one-person full-stack founder
“From derivatives pricing to shipping AI chatbots to running a digital-nomad community: someone who works both the numbers and the people.”
Career
- Nowmindtouch CEO
- NowHINOMAD lead
- Prev.Risk consultant, Metanet Fintech
- Prev.Equity derivatives team lead, FnPricing
Publication
Sole author of a Korean book on building revenue-generating app services with CursorAI
Corporate AI lectures
Frequent corporate AX (AI transformation) lectures over the past year, including CERAGEM, Kurly, Dong-A ST, and the National Health Insurance Service.
5-Year Vision
“Become the standard infrastructure for foreign-FIT behavior data outside Korea's capital region.”
Anyone can make content, but no one has the infrastructure that measures where foreign travelers actually drop off. mindtouch will be the standard for that measurement, and the company that puts the resulting data to the best use.
Company overview
We help foreign independent travelers (FIT) visiting Korea outside the capital region stay, instead of dropping off at the storefront. Not another service that shows more information, but conversion infrastructure that turns a search into a visit and a purchase.
Corporate facts
- Corporate name
- mindtouch Inc. (주식회사 마인드터치)
- Founded
- December 31, 2020
- CEO
- Vincent Cho (조승래)
- Headquarters
- Yangyang-gun, Gangwon, Korea
- Business registration
- 397-86-02075
- Core service
- HeySeorak (heyseorak.com)
- Industry
- ICT · Application software development
“We build conversion, not information.”
Showing foreign visitors one more piece of content isn't our job. Getting a traveler who searched to actually open the door, finish the order, head to the next shop, and making every one of those micro-conversions measurable. mindtouch builds the infrastructure in between.
Have a project in mind?
Municipal and corporate partnerships, AX consulting and workflow automation, workations, local projects. Let's talk.